项目背景：信冠公司一直秉承做中国最好的注射器供应商,目标放眼海外市场.原品牌形象已经无法承载发展目标，企业找到我们对其进行诊断设计。
项目分析：我们在分析后得出：
1、注射器这个行业属性的表现出现难度，且这个行业还没有可具有参考的方案，这是一个机会，可以由我们指定行业表现的标准了。那么在这种情况下，我们转而去发现企业的文化内涵，以寻求突破口。
2、我们找到了医疗所带给人们的“光明，希望”，这是一点；另一点，我们发现企业一直在寻找发展的光芒，亮点，以变步射到广阔的市场；这两点，光——成了我们的设计载体。
3、如果单独这么表现，还是不够的，还必须结合产品属性来艺术同构，顺着方向，设计方案诞生了。
项目设计：
1、星光，代表着发光，发展，壮大，美好的寓意，符合企业的发展观，同时体现了医疗带给人们健康，美好的愿望。
2、将“星光”与“产品特点”进行艺术的同构，抽象的表达了企业理念和行业特征。同时抽象的构成了医疗的“+”字结构，更加的呼应了行业，同时为将来企业多元化医疗产品做了基础。
3、字体简洁，精细。稍带倾斜的字体，也体现了企业发展，“做中国最好的高压注射器供应商”的远景。
Project Background: Faith crown has been China's best to uphold the syringe suppliers, objective look overseas markets. Original brand image has been unable to carry development goals, we find enterprises of their design.
Project analysis: We have, after analysis, that:
1, syringes attribute the performance of the industry in difficulty, and the industry also do not have a reference for the programme, which is a chance, we can specify the performance of industry standards. So in such circumstances, we turn to find the cultural connotation of enterprises to seek breakthrough.
2, we find the people's health caused by the "bright hope," This is the first point; another point, we found that enterprises have been looking at the development of light, bright spots to step strikes into the vast market of these two points - -- has become our design vector.
3, so if performance alone, it is not enough, it is also necessary to integrate the arts with the product attributes structure, along the direction of the design programme was born.
Project design:
1, Stars, on behalf of the luminescence, development, growth, and a better implication, the concept of the development of enterprises, at the same time reflects the medical brought to people's health, good wishes.
2, "Star" and "Features" with the art of structure, the abstract concept of the enterprise and industry characteristics. At the same time constituted a medical abstract "+" character structure, the more echoes of the industry, at the same time for the future corporate done a diversified medical products based.
3, simple fonts, fine. Slightly tilted fonts, and also embodies the enterprise development, "China's best to do the high-pressure syringe suppliers" vision.
